Generate widespread awareness for both the Milestone Production brand and its shows, driving audience engagement, boosting ticket sales, and fostering greater support for the live entertainment scene in Malaysia.
INK provided a dynamic blend of traditional and digital PR support for Milestone Production, playing a key role in shaping and executing promotional campaigns for three major live entertainment events in 2024:
Through strategic media relations, INK cultivated strong connections with key entertainment and lifestyle publications, securing impactful coverage and interviews that elevated public anticipation. Our efforts included targeted media outreach, pre- and post-event press releases, media and influencer invitations, and seamless on-site coordination to ensure a smooth experience for guests and press alike.
